1. Buyers will form an opinion of a home within the first 15 seconds of entering it.
How does it smell? How clean is it? Is it on trend with current design expectations? Can buyers picture themselves living here?
2. Studies show that 90% of buyers struggle to visualize furnishings in a vacant space.
On the flip side, buyers struggle to appreciate a volume of space when there is too much furniture and clutter.
3. Staging and photographing a home will bring it to life, creating a space that “just feels right.”
In the buying process, you almost always hear comments like, “I like the way this kitchen feels.” or “Ohh, I love how this bedroom looks! How cute is that?” We want to stir positive emotions when buyers see the listing online and reinforce those feelings during the in-person visit.
4. Staging a vacant home is a worthwhile investment
It will be far less costly than a price reduction that will likely result due to an unstaged property.
5. It’s important to “de-personalize” your property.
We want buyers to picture their family in this space, not see photos and mementos of your family in the space. Removing clutter and personal photographs invites prospective buyers to inhabit the space.
6. Statistically, professionally staged and photographed homes sell faster and for a higher price than those which are not.
Dollar for dollar, even after investing in staging and photography, a home generates more profit when presented in an appealing fashion to the market.
After more than twenty years on the air, Ron & Don have moved their massive audience to www.ronanddonradio.com. As licensed Real Estate brokers with Windermere Midtown, Ron & Don use their passion, expertise, and unprecedented reach to help buyers, sellers, or investors.